vacancy/ˈveɪkənsi/空缺职位
Vacancy: Education Promotion Officer.
consultant/kənˈsʌltənt/顾问
Enterprise Ireland will hire a full-time consultant.
initiative/ɪˈnɪʃətɪv/项目/计划
It is a three-year long initiative.
roll out/rəʊl aʊt/推行、上线
They are rolling out the new media strategy.
adopt/əˈdɒpt/采纳
Influence the universities to adopt the new media strategy.
report to/rɪˈpɔːt tuː/向…汇报
You will report to both EI and the universities.
constructive/kənˈstrʌktɪv/建设性的
Provide feedback and constructive suggestions.
result-oriented/rɪˈzʌlt ˈɔːrientɪd/结果导向的
Result-oriented and measurable targets.
measurable/ˈmeʒərəbl/可量化的
Set measurable targets for the campaign.
commensurate with/kəˈmensərət wɪð/与…相称
Salary is commensurate with experience.
online presence/ˌɒnˈlaɪn ˈprezns/线上曝光/形象
Improve the online presence of Irish universities in China.
target audience/ˈtɑːɡɪt ˌɔːdiəns/目标受众
Our target audience is students aged 17 to 25.
prospective/prəˈspektɪv/潜在的
We want to reach prospective students.
consumer behaviour/kənˈsjuːmə bɪˈheɪvjə/消费者行为
A deep understanding of consumer behaviour.
engagement/ɪnˈɡeɪdʒmənt/互动(率)
Post more videos to boost engagement.
conversion/kənˈvɜːʃn/转化
Convert students' interest into actual applications.
campaign/kæmˈpeɪn/营销活动
We launched a campaign for the spring intake.
content marketing/ˈkɒntent ˌmɑːkɪtɪŋ/内容营销
Content marketing works better than ads for students.
KOL / influencer/ˈɪnfluənsə/关键意见领袖
Work with KOLs on Xiaohongshu and Douyin.
impressions/ɪmˈpreʃnz/曝光量
Five hundred thousand impressions, but low engagement.
click-through rate/ˈklɪk θruː reɪt/点击率
A higher click-through rate means better conversion.
analytics/ˌænəˈlɪtɪks/数据分析
Check the analytics before the weekly call.
HEI/ˌeɪtʃ iː ˈaɪ/高等教育机构
Trinity College Dublin is a well-known Irish HEI.
study abroad/ˈstʌdi əˈbrɔːd/留学
Study abroad experience is preferred.
study destination/ˈstʌdi ˌdestɪˈneɪʃn/留学目的地
Choose Ireland as a study destination.
English Language School/ˈɪŋɡlɪʃ ˈlæŋɡwɪdʒ skuːl/语言学校
The new sector: English Language Schools.
admissions/ədˈmɪʃnz/招生
Talk to the admissions team.
application/ˌæplɪˈkeɪʃn/申请
Convert interest into an actual application.
market entry/ˈmɑːkɪt ˈentri/市场进入
Market entry of the new sector.
sector/ˈsektə/行业板块
The English Language Schools sector.